Fifteen minutes long, because you're in a hurry, and we're not that smart.

18.17: Build Your Author Brand, 2023 Edition

Dolly Parton once said “figure out who you are, and then do it on purpose.” One of DongWon Song’s newsletter installments riffs on this, and in this episode we riff further, exploring good principles of author branding and the state of the technological tools we have at our disposal here in 2023.

Liner Notes: “Do It On Purpose,” by DongWon Song
The Enshittification of Tik-Tok,” by Cory Doctorow 

Credits: Your hosts for this episode were Mary Robinette Kowal, DongWon Song, Erin Roberts, Dan Wells, and Howard Tayler. It was produced by Emma Reynolds, recorded by Marshall Carr, Jr., and mastered by Alex Jackson.

Homework: Write down a list of “I am a writer who…” and “I am a person who…” statements to help you understand your brand.

Thing of the week: Kurzgesagt: In a Nutshell (YouTube).

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