Season Archives

16.9: Crossing The Revenue Streams

Your Hosts: Dan, Erin, Brandon, and Howard How many different ways can our writing earn money for us? What additional work, besides “just” writing, do we need to do in order to get that money? In this episode we discuss finding and managing multiple revenue streams, whether that means writing for new audiences, or monetizing … Continue reading 16.9: Crossing The Revenue Streams

Identify your revenue streams, and the activities you perform to make money flow from them. Now look at other places, especially different merchandising or distribution mediums, where you might be making money from the things you’ve created.

16.8: Smart Promotion

Your Hosts: Dan, Erin, Brandon, and Howard Let’s talk about how promote yourself and your work, and how to do it well. The tools we use for this continue to evolve, and in this discussion we’ll cover things that have worked, things that have stopped working, things we use now, and strategies we apply to … Continue reading 16.8: Smart Promotion

Look at authors who self-promote, and how they’re doing it.

Project Hail Mary, by Andy Weir
(currently available for pre-order, scheduled to release in May 2021)

16.7: To Series, or Not to Series

Your Hosts: Dan, Erin, Brandon, Howard Let’s look a the business considerations of whether that thing you’re writing is a standalone story, or part of a series. The factors are complex, and a single factor (like, say distribution channel) isn’t likely to make the decision clear cut. Credits: This episode was recorded by Marshall Carr, … Continue reading 16.7: To Series, or Not to Series

Examine your favorite series. What were the questions asked in each installment, and in which installment were those questions answered?

The Saxon Chronicles, by Bernard Cornwell

16.6: Building Your Brand

Your Hosts: Dan, Erin, Brandon, and Howard Branding, in marketing terms for writers, is the process of establishing a recognizable identity—a brand— for you and your works in the marketplace of readers, and people who buy things for readers. In this episode we talk about what our brands need to be doing for us, and … Continue reading 16.6: Building Your Brand

Find the elements of your brand from your friends, alpha readers, and beta readers.

16.5: Pros and Contracts

Your Hosts: Dan, Mary Robinette, Brandon, and Erin Here’s our deep dive into the subject of contracts in the publishing business. We can only go so deep during a fifteen-minute episode, so we ran about twice as long as usual. We discuss some of the things you should look for, things you should watch out … Continue reading 16.5: Pros and Contracts

Homework! Check out the SFWA Model Contracts at the SFWA site. You might also have a look at Mary Robinette’s Patreon because she got permission to step all the way through one of her contracts with her patrons.

Middle Game, by Seanan McGuire

16.4: Networking

Your Hosts: Dan, Mary Robinette, Erin, Brandon, and Howard Networking is an invaluable part of any business, and the business of writing is no exception. In this episode we’ll talk about how to do it effectively, genuinely, and in ways that benefit the entire community. Credits: This episode was recorded my Marshall Carr, and mastered … Continue reading 16.4: Networking

Come up with five non-transactional things you can do to help other people in your network.

The City We Became, by N.K. Jemesin

16.3: Publishing Pitfalls

Your Hosts: Dan, Erin, Howard, and Brandon Erin Roberts joins us for our third installment in Brandon’s business-of-writing series. In this episode we’re covering pitfalls and common problems—including some predatory practices—for you to be on the lookout for while you develop your career as a writer. Credits: This episode was recorded my Marshall Carr, and … Continue reading 16.3: Publishing Pitfalls

Writer Beware, w/ Victoria Strauss and SFWA

16.02: Publishers Are Not Your Friends

Your Hosts: Dan, Mary Robinette, Howard, and Brandon It sounds like a mean thing to say, but it’s not a wrong thing to say. A publisher is a corporation, and a corporation doesn’t have friends. It has contractual relationships. We can make friends with people who work for publishers, but those are not the same … Continue reading 16.02: Publishers Are Not Your Friends

Business research! Make a list of publishers who are releasing new books by new authors in your space. Watch for editor and author names.

Active Memory, by Dan Wells