Tag Archives: Social Media

16.8: Smart Promotion

Your Hosts: Dan, Erin, Brandon, and Howard

Let’s talk about how promote yourself and your work, and how to do it well. The tools we use for this continue to evolve, and in this discussion we’ll cover things that have worked, things that have stopped working, things we use now, and strategies we apply to not sink beneath the churning disruptions endemic to promoting books (or, really, anything else.)

Credits: This episode was recorded by Marshall Carr, and mastered by Alex Jackson

Liner Notes: Here is your invitation link for the  TypeCastRPG Discord.


Look at authors who self-promote, and how they’re doing it.

Project Hail Mary, by Andy Weir
(currently available for pre-order, scheduled to release in May 2021)

15.11: Digital is Different, with Cory Doctorow

Your Hosts: Mary Robinette, Piper, Howard, and special guest Cory Doctorow

“How do you break in?” is one of those questions we always get asked in some form or another, and it’s also one for which those of us who “broke in” more than a couple of years ago are increasingly unqualified to answer. The path “in” is always changing, and it seems to be changing faster as time goes on.

With the obligatory disclaimer out of the way, in this episode we’ll talk about how “digital” (read: “social media + everything else internet”) applies to building a career as a creative.

Credits: This episode was recorded by Bert Grimm, and mastered by Alex Jackson


Think about a pen name for yourself. Practice the signature.

Catfishing on the Catnet, by Naomi Kritzer

Writing Excuses 9.14: How to have an Opinion as a Public Figure

Let’s poke the Internet!

Of course, we may want to just sit on our hands for a few minutes and think before we poke…

Enough thinking. Let’s talk about talking about things. As 21st-century writers, we often spend time writing the things we think on assorted topics. We might blog these things, tweet them, or post comments to other people’s blogs. And before we do those things, we should consider the consequences, and not just the possible fallout from what we’re saying — all the consequences.

This doesn’t mean that we shouldn’t express our opinions, of course. This is just a reminder that choosing to express is also choosing a bunch of other stuff.

And on the outside chance you find yourself needing to apologize for something you’ve said, well, here’s a link to Scalzi’s Whatever regarding Apologies.

Dave Farland’s Writing Workshops sponsored us for this bonus episode! Both Brandon and Dan have studied under Dave, and we’re all happy to wholeheartedly recommend his workshops to you. If you can’t fly to his place, well, visit MyStoryDoctor.com and take the online course.




Write out a strong opinion on something extreme, and do it three times: Once in a furious tone, once in a helpful tone, and once in a manner that is totally safe for all possible audiences including (as appropriate) your mom.

Then delete all three of them. This, no lie, is very valuable practice.

Writing Excuses 7.11: More Microcasting

It’s again time for us to do a Q&A by any other name!

  • Is it better to include romance, horror, SF, or other genre elements to flesh out a story, or should the story stand alone?
  • Any tips for developing an idea without getting caught in Worldbuilder’s Disease?
  • Any NaNo WriMo tips? (yes.)
  • What did you to do build an audience before you got published and famous and stuff?
  • How do you create sub-plots without overshadowing the main plot?
  • What are the most important things you learned as writers during 2011?
  • How do you stay motivated (especially during editing) when it seems like everything you wrote is crap?

Listener Bill Housely provided this one—a lone woman who runs an orbital refueling post makes first contact when some aliens arrive in desperate need of fuel.

Persuasion, by Jane Austen. Note that there are lots of available recordings. We recommend something unabridged, like the version linked here.

Writing Excuses 4.20: Strategies for Getting Published

Your hosts here at Writing Excuses have tried to answer the “how to get published” question before. We’re going to try again.

In this episode we begin with a discussion of New Media. Welcome to the Age of the Internet, everybody! The Web is now “old media.” When we say “New Media” we’re talking about social media — Twitter, Facebook, MySpace, user-generated content, and countless blogging tools.  After a brief warning about embracing the logical fallacy of affirming the consequent, Brandon, Dan, and Howard provide some examples for how these tools can help you.

We talk a bit about some submission practices that you should not practice, most of which Stacy Whitman covered with us back in episodes 12 and 13 of  Season 1. Then we throw you some off-the-wall suggestions that might get you published. Some of these cost real money, and none of them come with guarantees that they’ll work. We restate our firm belief that the best strategies for getting published hinge upon writing excellently and networking with people who write.

Audiobook Pick-of-the-Week: The Name of the Wind, by Patrick Rothfuss. Howard owes him a plug after last month’s epic faux-pas at Penguicon. After bringing it up in this context, Howard probably owes him ANOTHER one.

Writing Prompt: For some reason, 1000 years in the future the most cost-effective publishing involves writing on human skin…

Blame for That Horrible Mental Picture of Howard Dressed as an Elf Sans Pants: Brandon Sanderson owns that blame, down to the last mote of scowling-with-eyes-averted disapproval.

Why Mayan Calendars Predict The End of The World in 2012: seventeen minutes in…

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